Abstract
The note reviews the four main steps in salesforce development: recruit, train, incentivize, and monitor and provides lessons for microinsurance providers to improve the performance of their sales force.
- Title
- Selling more, selling better; a microinsurance sales force development study
- Creators
- Serena GuarnaschelliGill CassarAparna Dalal
- Contributors
- Microinsurance Innovation Facility
- Publisher
- ILO; Geneva
- Date published
- 2012
- Series
- Briefing note (Microinsurance Innovation Facility); 14
- Number of pages
- 4 p.
- Language
- English
- Asset Type
- brief
- Record Identifier
- 995270588002676