Abstract
Explores first how CSR initiatives can support the objective of extending social protection. Then, on the basis of privately held data provided by L’Oréal, it analyses whether the implementation of the program has led to any changes in the benefits provided by L’Oréal firms in different countries. Finally, it explores the links between two indicators related to firm performance (turnover and absenteeism) and the different elements of the program based on quantitative methodologies. The analysis is limited based on data availability; thus, the paper makes some suggestions about how the effects of the program could be better evaluated with access to more specific indicators.