Advocacy: maximizing the impact of the voice of business developing and implementing a successful advocacy strategy

Other publication - Guide

International Labour Organization. Bureau for Employers' Activities.

Effective employers' organization, guide 3, ILO

2005

Abstract

employers organization

organization development

corporate planning

advocacy

business strategy

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Title: Advocacy; maximizing the impact of the voice of business developing and implementing a successful advocacy strategy
Creators: International Labour Organization. Bureau for Employers' Activities.
Publisher: ILO; Geneva
Date published: 2005
Series: Effective employers' organization; guide 3
Number of pages: iii, 58 p.
ISBN: 9789224174018; 9789228192964
Language: English; Indonesian; Russian
Asset Type: guide
Record Identifier: 995218931902676
Table of contents: How to use this guide -- Employers' organizations and advocacy -- Developing a National Business Agenda -- Identifying targets and assessing tactics -- Developing targeted advocacy materials -- Measuring success and communicating it to your members -- Putting it all together – a blueprint for successful advocacy -- The advocacy compilation checklist -- What the business gurus say (contributed by Vinod K. Aggarwal - University of California at Bekerley) -- Further reading and links on advocacy and employers’ organizations -- Appendix “Building the National Business Agenda 2003-2004” US Chamber of Commerce Priority Issues Survey (sample survey).